Stay ahead of the curve with 5 must-read SEO articles we've handpicked for you!
1. Future Proof Your SEO
From SMX Advanced 2024, Lily Ray, Vice President, SEO Strategy & Research of Amsiv, shares actionable insights on how to mitigate risks and leverage emerging trends to future-proof your SEO strategy against Google's plans and updates.
- Slide 54 and beyond relates specifically to Informational & Affiliate sites, showing the niches of the biggest % losers YoY and practical steps to catch any damaging patterns in content writing.
2. Surviving Google Core Updates: An SEO Checklist for Success
Rebekah May of Marketing A’ID offers a structured plan, including a site audit checklist and tactics to identify key improvement areas.
3.  The Sites Dominating Google’s Top Stories SERP Feature in 2024
Brought to us by the same author of the 16 Companies Dominating Google, Detailed.com’s founder Glenn Allsop's new report examines data from 45 million keywords, to explore whether young sites can rank in Google’s Top Stories.
4. The Helpful Content Update Was Not What You Think
Tom Capper, Senior Search Scientist at MOZ, dives into fresh data to reveal that Google's Helpful Content Updates may hinge on brand demand signals rather than content quality alone.
5. Google Trends Subscriptions Quietly Canceled
Search Engine Journal reports how Google will discontinue the Google Trends email subscription service on October 29, 2024, and all existing alerts will come to an end.